Marketing Strategy

Effective marketing starts with deep insights and tactical precision. Our Marketing Strategy package gives you a complete, data-driven roadmap, aligning consumer behaviour, competitive context and creative activations to drive growth, engagement and loyalty.

Package Overview

Every organization requires a comprehensive marketing blueprint that maps target audiences, environmental factors, campaign tactics, cold outreach and loyalty. Bronwen Hundley partners with you to craft a strategy that turns insights into action and maximizes ROI across channels driving significant revenue.

Project Timeline: Complete in 14 days, contingent on timely client feedback and approval milestones. Includes a 60-minute handover and review session via video call

The Complete Marketing Strategy package includes

Target Consumer & Behaviour
Profiling and segmentation to understand who your customers are and how they make decisions

Customer Profile
Detailed personas including demographics, psychographics and purchase drivers

Seasonal Calendar (Annual)
An activation-ready 365 day timeline of key seasonal moments and marketing opportunities, locally, regionally and worldwide

PESTLE Analysis
Political, Economic, Social, Technological, Legal and Environmental factors shaping your strategy and how they impact your customers

Marketing Strategy (Behavioural Intelligence)
Data-led approach to influence customer journeys with the right messages at the right time

Marketing Tactics
Tactical playbook for Attract, Engage, Experience and Delight phases

Marketing Initiatives
Campaign ideas and initiatives ranked from low-cost cold outreach to high-impact warm acquisition

Ad Campaign Strategy, Mood board and Concept Ideation
Creative direction with mood boards and messaging pillars for paid media and complete ad campaign strategy including UGC tactics

Activation Strategy and Event Plan
Blueprint for live and / or virtual events to amplify your brand driving engagement and conversions

Social media and Communications Strategy
Channel mix, content themes and editorial calendar to build community and hype

Seed Packaging and Gifting Strategies
Unboxing experiences and gift campaigns that create word-of-mouth awareness and drive loyalty

Press / Media Kit
A complete media kit with brand assets, talking points and press-ready materials

Additional Benefits of Beau Creative Collective

• Sector Agnostic Expertise: Proven across industries including Fashion, Retail, Events, F&B, fintech, AI, government and beyond
• Scalable Framework: Your strategy evolves with your business, supporting new markets and product launches
• Unique Aesthetic: We create presentation templates from scratch, no templates and nothing generic, all tailored to your band identity
• Ongoing Partnership: Optional retainer available for monthly performance reviews, quarterly updates and creative sprints
• Security and Confidentiality: All work protected by NDA before kick-off
• Turnkey Asset Creation: We fill any data gaps, developing full slide decks, market research, financial projections and KPI models

Process and Timeline

1.     Purchase and Scheduling

After you buy a Beau Creative Collective service, you’ll book your Introductory Briefing Call with our Brand and Innovations Consultant.

2.     Pre-Call Preparation

Upon booking, we’ll email you a Welcome Deck and Questionnaire, outlining the information and materials we need from your side to hit the ground running

3.     Kick-off and Collaboration

On our call, we’ll review your responses, align on objectives and re-confirm the project timeline. Work then begins immediately

4.     Approval Workflow

Throughout the project we’ll share drafts and key deliverables for your review. Please aim for 24 hour approval turnaround as any longer may impact the overall timeline

5.     Handover and Presentation

Once final deliverables are approved, we’ll host a Handover Meeting (in person in Dubai may be arranged or via video call) to walk you and your team through the entire project. If you’d like us to present to a broader audience, we’re happy to do so.

This streamlined process ensures clarity, speed and accountability across all our services

Optional Add-On Monthly Marketing Management

Retainer support begins once the initial project deliverables have been delivered and approved. The monthly retainer includes:

• Monthly performance review and KPI dashboard (1 hour per review) 
• Quarterly deep-dive strategy workshops (2 hours per workshop)
• On-demand ad-hoc support for campaign emergencies (up to 4 per month)
• Ongoing PESTLE updates and calendar adjustments
• Fast-track access to Bronwen Hundley for strategic consultation